Mobile apps, platforms based questions

Required: APA format paper, Atleast 4 to 5 Latest References, (Excluding Title and References)500 words +.
Among one of many reasons to target the Android platform, first and foremost is cost. On average you can get an Android smartphone for a fraction of the cost of an iPhone. They may not have commensurate features, but thrift is a major component for new smartphone buyers. Next is flexibility.    Developers can often find on cheap and imported Android devices a version of Google Play that is maintained by the manufacturer.  Developers should develop as if they expect their app to be available to all Android devices.