Market Analysis – Skilled Papers

Your market analysis should include analysis of the market (size, structure, etc..), competitor intelligence (markets, positioning, strategies, etc..) channels of distribution, pricing, products, etc… that Silver must understand in your selected market(s).
Your market analysis should be based on reliable sources of information, such as corporate annual reports, trade association data, internal corporate reports, etc..
Based on your analysis of the market, briefly summarize (1500 word maximum) the major problems and opportunities requiring attention in Silver’s marketing mix, and related marketing issues
Market Analasys has to be done for the Country of Jamaica. Anything a new airline entering the market would need to make a decesion. The Airline is Silver Airways.